Case Studies
BigChange
BTCC Hot Laps with Nicolas Hamilton

Creating and managing a special customer engagement experience at the iconic Brands Hatch circuit, where BigChange entertained invited guests with adrenaline fuelled passenger rides with race driver and BigChange ambassador, Nicolas Hamilton.

The event's activities provided guests with the opportunity to experience what it takes to compete at the pinnacle of British motorsport as a Touring Car driver. The guests were challenged to beat Nicolas' time on state-of-the-art race simulators before taking part in a reaction test competition.

Key Outcomes:

  • Engaging key customers and stakeholders

  • Celebrating partnership with Nicolas Hamilton

  • Content creation for digital and social channels

Comline Auto Parts
Commercial Partnerships

Forging a new strategic partnership between Comline Auto Parts and Richardson Racing ahead of the 2022 Porsche Carrera Cup GB season. The title partnership forms part of Comline Auto Parts ongoing strategy to enhance brand exposure in the UK and cement it's status as one of the fastest growing companies in the aftermarket automotive parts industry.

 

The partnership provides Comline Auto Parts with a compelling toolkit that can support it's wider marketing and business strategy moving forward. 

Key Outcomes:

  • Clear strategy that leverages partnerships rights 

  • Partnership roadmap

  • Seamless integration with team 

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F1
VIP Guest Management

Delivering an end-to-end turnkey hospitality solution at the inaugural  Formula 1 Miami Grand Prix, hosting guests at the exclusive Mercedes-AMG PETRONAS Formula One team Miami Club. Working with the client to provide world-class hospitality experience across the entire race weekend, providing exclusive access and insights to the sport. 

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